GIF on Instagram: what it is and how to add it. How to upload GIF animation (mini video) to Instagram? How to post GIF animation on Instagram

GIF on Instagram: what it is and how to add it. How to upload GIF animation (mini video) to Instagram? How to post GIF animation on Instagram

Why are there no GIFs on Instagram? How to make and add them yourself to a story or page? See detailed explanations in the provided article on the page.

We've become accustomed to funny GIF images. By the way, on the Russian-speaking Internet they are usually called gifs. In many social networks, these lively pictures easily appear in the feed. But GIFs on Instagram received registration only in stories. We'll talk about them a little later.

Applications have already been developed that convert GIF animation into video, which can be easily accepted by the photo network. For example, GIF Maker for Instagram is suitable for iPhones. You will have to download and install the application. Then select a video from memory that you will add to Instagram. You don’t have to change the parameters, they are focused on Instagram. All that remains is to click on the “Convert to video” command. And then save the transformed GIF to your phone again. After that, add the post to your profile as usual. The image should come to life.

Getting followers on Insta quickly is quite easy, but not every service can do this safely and efficiently. Therefore, we offer our services to add this resource to your web page. In addition to choosing the optimal rate of receiving subscribers, you can also choose their quality, which does not go against the price - the cost of services remains minimal.

For Android devices, you can use the GIF2VIDEO application. It works according to the algorithm described above.

And now about how to add a GIF to Instagram using a computer and the Giphy.com service. This portal is one of the largest repositories of live images. And you can download a GIF video in a format that Instagram recognizes - MP4. Previously, the download process was simpler, you click on the “Download” button, and the process begins. Now the site interface has changed and you need to take a few additional steps. How to get a GIF on your computer now:

    Go to giphy.com;

    We can start the search by category or write in English what we want to find, for example, dogs;

    Open the GIF you like;

    On the right side, click on the word “media”;

    In the top line, select the blue “Upload” button;

    In the next window, paste the copied link of the gif, converted to MP4 format;

    Then click the “Upload to GIPHI” button or right-click and select “Save video as...” from the menu.

After that, you can transfer the GIF to your phone and publish it on your Instagram page. Or upload it directly through the official PC application or emulator program. By the way, read the article “Add photos to Instagram from a computer - the simplest ways”, there are many interesting life hacks there.

Add only high-quality likes to your photos on Instagram to get truly lively activity on the page, and also significantly increase your profile’s position in the top. In addition, you will have access to the cheapest prices for purchase - hurry up while there are promotions on the site!

With the addition of the new Stories feature, the question of how to make a GIF on Instagram has become easier to answer. The latest version of the mobile application has a built-in section with live pictures. Moreover, users of the social network have access to the database of the GIPHY service, which means they can choose the most interesting images for their stories.

Adding GIFs to Instagram stories is simple and convenient. Follow these instructions to decorate your photo or video in Stories:

    Open the Stories section by clicking on your avatar with “+” in the feed or on the “camera” icon in the upper left corner on the profile page, you can also move to the right on the screen;

    Select or take a photo/video, start publishing a story;

    Go to the “Stickers” section by clicking on the icon at the top;

    Tap the GIF button to go to image selection;

    Type a query (for example, emoji, peekers (disappearing), effects) and use the search or select GIFs from popular ones;

    Tap the picture you want to add to your story;

    You can select several GIFs and arrange them across the screen as you like;

    After you complete your post, click on the “Your Story” button to add it to the page.

By the way, you can make GIFs in Instagram stories yourself. Go to Stories in any way from the upper instructions and before shooting, click on the Boomerang icon in the lower feed. Take a series of photos with this effect, design them and add a story to your profile.

You can also send GIF pictures to personal Direct correspondence. We described how to use this function separately.

Why are there no GIFs on Instagram and they are not added to your profile?

As you've seen, lively images make publications more watchable. But it is not always possible to use them. Sometimes users complain that there are no GIFs on Instagram.

Let's look into the problem. We have already said that this option is quite new; it appeared in the spring of 2018. So, if you want to know why there are no GIFs on Instagram, remember how long ago you updated the application. In versions released a year ago, there can be no animation at all. If you want to get cute moving pictures, download the latest version of the app. But please note that your phone must support updates.

Another reason why there are no GIFs on Instagram is that the device is not working correctly. It happens that the phone freezes while creating a story. Then you should reboot it and try again to put a live image on the photo/video.

And finally, inexperienced users sometimes simply cannot find GIFs. They expect to see them immediately after opening the “Stories” section. But pictures appear only when a photo or video is selected or taken. You just need to start publishing.

Live pictures are a great way to diversify your content on Instagram. This tool is increasingly used not only for entertainment, but also for account promotion. If you want to know more about this, read our material.

GIF images have appeared on Instagram! Now you can insert a GIF into a story, video, or even photo. To do this, you need to select the appropriate sticker. That's what it's called GIF.

The choice of GIFs on Instagram is very rich: cats, emoticons, people, hearts, and everything your heart desires. To find what you need, use the search for animated images (see picture above). The search field is at the top. Enter your request in English; you won’t find anything in Russian letters.

I personally was skeptical about this update. On the one hand, it’s good that Instagram is developing and you can now add a variety of stickers to stories, but on the other hand, many GIFs are downright stupid (I found a bifurcating cat, for example). And now friends’ stories will be filled with all this nonsense.

Therefore, friends, I beg you to insert gifs into your Instagram stories very carefully! Let's skip the collective farm from Odnoklassniki.

The new policy of the Instagram administration in relation to GIF files has seriously changed due to the scandal. Most recently, users called “GIFs” one of the best innovations on Instagram over the past few months. However, much has changed after another “politically correct” incident in the United States. Details in our new material on the site

On March 9, 2018, the function of posting GIF animations in the social applications Instagram and Snapchat was disabled. The reason for this was the scandalous racist animation, which caused a flurry of indignation among users. The publication was leaked to social networks and led to serious consequences. Instagram representatives immediately responded to the incident.

They decided to suspend the integration of the Giphy website (it was there that the provocative file was first noticed).

Users of the social network to this day ask questions like “why don’t I have GIFs on Instagram?”, “how to add a GIF to stories?” or “what to do if gif doesn’t work?” Instagrammers are making various attempts to figure out how to upload a GIF to their personal page. Some insta users are completely shocked by these changes. They hope that things will return to normal soon.

The sensational GIF animation was removed from the site, but its screenshot (censored version) has already managed to spread all over the Internet. In particular, she can be seen on the Instagram account @the_fact_you_dont_know.

The publication looks like this:

  • Approximate meaning of the image: "Count of deaths due to crime [of black people]."

We invite you to read the commentary of a representative of the social network Instagram regarding this situation:

“Instagram has no place for this kind of content. We will only resume Giphy integration once the investigation is complete.”

Previously, the function of adding GIFs to Instagram and Snapchat was very popular among users. It appeared relatively recently, but this did not prevent users from quickly getting used to the opportunity to diversify personal content on the page. In other words, this innovation was received with a bang. As soon as it became known about the temporary freeze of the function, massive outrage began from users of the two social applications. Interest in this topic is growing every day. Perhaps only the laziest installers did not consider it necessary to express their opinion regarding the decision of the site administration.

Let's look at how to insert GIF animations on Instagram.

What should I do if GIFs disappear when adding a story?

  1. It often happens that the user cannot find the function of adding a GIF to a story. But that doesn't mean it doesn't exist. Decide on the file to post in your story, click “next” and scroll the slider below. In this place you will find a “GIF” item. This is exactly what you are looking for. Now you know how to post a GIF on Instagram.
  2. You may need to install a new update on your device. You have to wait for him. There is no other way out of the situation.
  3. Your device is outdated and does not support updates to the popular social network.

Most often, iPhone users complain about the lack of GIFs. In this case, it would be advisable to switch to the Android operating system.

Uploading a GIF image to Instagram will not work when it comes to the Feed. For Stories, stickers have been invented that can be placed on the picture. However, publishing an entire GiF image is not available.

What is a GIF on Instagram?

GIF is an image format where frames follow each other. It appeared earlier than video recordings and was the best way to send a short video to a friend. This function is not available on Instagram and the only thing the user can do is upload a video file.

You can upload GIF animation to Instagram only after conversion.

Ways to add a GIF to Instagram from your phone:

  • use the Boomerang application;
  • convert from an existing file;
  • add separate frames like a carousel (maximum ten pictures).

The disadvantage of conversion is the loss of quality. If the picture was initially in low resolution, then when creating a video from it, pixels and defects will appear. Recommended size – more 1080 x 1080 pixels and 2.1 MB, if there are more than ten pictures or the GIF lasts longer than ten seconds.

How to make a GIF on Instagram

You can change the format from your phone or computer. For editing, you may need applications: GIF to Video, GifLab or the Giphy service (also built into Stories). The latter is convenient on a PC, from a browser.

To insert a GIF on Instagram:

Users are offered queries in Russian and English. You can search for Gifs on Instagram using standard phrases that are suitable for photography: joy, sadness, love and others.

Another way to make a GIF on Instagram is to go to the Giphy website. You can download the file in mp4 format (required for the social network) and publish it to History.


The maximum video length is three seconds. The animation is set to repeat automatically. You can save a GIF from Instagram through the History settings by clicking on the “Save” button.

To transfer files to your mobile device:

  1. Create an animation and post it in Stories.
  2. Go to " History archive» - click on the new video.
  3. Three dots below - Save.

The method is useful for those users who create animations using Boomerang in Stories. To avoid losing an image or video in the future, you can archive it.

Why GIF doesn't work on Instagram

If the GIF is not displayed when you post an image to History, it means:

  • the application has not been updated;
  • technical failure on the side of the social network;
  • The mobile device does not support new versions of Instagram.

GIFs were blocked for some time and were not available to owners of both iPhone and Android. After an update in October 2018, the feature was again added to the social network.

To install a new version of the application, you need to go to the AppStore or PlayMarket content store. Enter the name in the search bar and click the " Update" If it is missing, then the smartphone no longer supports new versions.

You can upload a GIF to Instagram only through a video file. Animation is not supported when published in Feed due to low quality and delay in playback of frames.

Depending on the Internet speed and device power, GIF may be too fast or slow on different phones. For this reason, animation is not available on many social networks and is only available when posted by Document, without automatic playback.

GIF stickers, and GIFs in general, are a trendy and modern format for visualizing information and conveying emotions. What can we say about GIF stickers in Stories, a wildly popular functionality that can also serve your brand.

Today I will reveal the secret of how you can create your own stickers with GIFs (let me just write GIFs from now on) and get huge millions of reach from such an enterprise.

How to create your own GIFs in Stories in 3 steps

The Later service, whose article I am translating, made their own set of GIF stickers to help businesses. These are stickers with various calls to action: “swipe up”, “order now”, new post” and so on.

If you search for GIFs with the keyword Later, you will find a bunch of them.

Step 1: Get verified by GIPHY

GIFs in Instagram Stories are powered by the service Giphy, so at the start you will need to create a channel for your brand in Giphy and verify it.

Good news: Starting a channel is simple and quick.

Bad news: It may be difficult or impossible for a small business/blogger to obtain verification.

But if you do receive verification, after that you get access to all the artist-designers present on the platform, from whom you can order GIFs for your channel.

In order to start a channel for a brand (and not for a personal profile), you will need to register using this link.

After this, you can start filling out all the necessary information, but you will have to wait for verification. There is no data on how long this will take. But without verification, your GIFs will not appear in Instagram search, so we wait and don’t throw money into rendering GIFs.

Brand channel bonus - a page with statistics on your GIFs, looks something like this. The numbers are good.

The numbers are doubly good considering the fact that these statistics are for about a week of existence of the full set of stickers.

Step 2: upload your stickers

Once (if) your profile has been verified, it's time to upload your own GIFs.

Important: in order for your GIFs to appear in Instagram Stories, they must be uploaded not as regular GIFs, but as stickers.

The main difference between stickers and simple GIFs is the transparent background.

Giphy also gives style tips on how to create a cool sticker.

“A good sticker is simple, eye-catching and often funny. Because sticky notes typically take up a very small area, it is important to keep them visually clear and well-defined.”

Another thing to keep in mind is how you want your followers (and other users) to use your GIF stickers on your Instagram Stories page.

For example, since millions of people love to post their Instagram Stories while watching ABC's The Bachelorette, the channel created a series of branded GIFs of their main star, Becca. The sticker pack contains both the company logo and its brand phrases and the best emotional reactions.

In terms of technical specifications, Giphy states the following requirements for stickers:

  • Upload your stickers as GIF files (APNG files are not currently supported)
  • Stickers must be exported with at least 20% transparent pixels and no white or opaque colors.
  • Size: 500-600 pixels with even height and width.
  • There is no maximum file size, the server will automatically resize the sticker upon upload.
  • RGB color mode is required.
  • When exporting, loop the GIF.

Don't forget to add description tags! Thanks to them, users will be able to find them in the Stories search. Each sticker should contain at least 5-10 relevant tags, and it's especially important to label your stickers with your brand so they're easy to find!

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